Karl Sultana's Blog: Random Thoughts and Tips, Plus Latest SEO News!

How To Start A Fantastic Link Building Campaign!

Assuming you’ve done keyword research and so on, and you’ll now want to start to get links – how on Earth is the Right Way to get the links… How would Karl tackle this?

Well, here’s how: First of all there are 2 different types of link building methods, those you do just once and those you use multiple times.

The first thing you want to do is the link building methods you do just once – sort of to get rid of them. Karl would use all of these:

Directory Submission

Rss Submission (if you have a blog)

Blog Submission to Blog Directories (if you have a blog)

There are more I’ll talk about them in a minute but for now that’s what Karl would do.

Then you’ll need to use the other link building methods, and use them frequently – actually daily. Here they are:

Get 15-30 link exchanges every day.

Create 1 article everyday and submit it everyday to as many article directories as you can.

Those two techniques to get the links are going to be done regularly, daily. What I’ve just told you is going to increase your rankings in record time!

It’s simple to understand I hope you understood these techniques. You of course have to do some onpage optimization as well (many of the techniques you do just once like meta tags) – and you can add the same article you create everyday on your site.

There are then what I call the icing sugar methods. These are more link buiding methods. It’s obvious that if you use these as well it’s better – but I’m trying to give you a plan of action – especially if you have limited time and/or money or you don’t want to invest much money if you’ve just started a business.

These are the other methods that you can use (but even if you don’t you’ll should see some rankings and make money with the above methods):

  1. Submission to top 10 paid directories…
  2. Submission to content sites that get you one way links (the sites only OutRankSmart™ software submits too)
  3. Article Exchanges

This list is pretty endless…

Did you get the picture? I really hope so, many are confused on where to start to get the links – the best methods, how often and when to get links. I use a plain vanilla strategy that if you use it, you’ll see rankings increase. It’s the same strategy I used to get top rankings for my NoAdware anti spyware site.

Then I got the smart idea to create OutRankSmart™ to automate the process of getting those 15-30 link exchanges (because I used to research for link partners on Google).

If you want to know more, that means: Keyword Research, Onpage Optimization Techniques, the more link building methods you can use – and read about this strategy again download for FREE the SEO Booklets: http://www.seobooklets.com

You’ll be glad you did – it’s like you’ll almost become an expert in SEO instantly and get that “aha moment”!

Thanks

Think And Plan For SEO Success

There are many seo techniques you should apply, many different strategies to adopt for keyword research most of all. But your goal once you know how to do and how to do it, is to focus on link building.

That’s not news, but still you need to master a bit seo, gain the knowledge first otherwise even link building alone is not going to help you, if you do it wrong.

So you have to do things right but do the right things. Purchase a book or something to learn, you won’t really learn from forums, you just get a tip here and there. Truth be told even on forums specialized about seo you won’t find everything right, you may find false information and theories. SEO masters are not on forums, they’re enjoying the high quality traffic.

As long as you’re not in a paid forum or membership site, that’s another story, but free forums, even if they are the most popular. They’re still abundant with newbies. So that’s not the right place to learn.

Forums are more for discussions than for learning. One other mistake is thinking that to get high rankings you just need to buy a software – or get indexed – or add related content. Means, you just believe in a blue moon.

That’s not the right approach, probably whatever it is you’re trying to do, like playing golf. You think you can beat the professionals without a coach? Think again.

Planning is very important and using mind maps to plan. What you want from your website? Why you wish to do seo? If you want to do seo for traffic that’s not a good reason at all. You need to know also what you’re going to do with the traffic, which are real humans remember. A plan of getting traffic, converting and using it to get results, your bottom line making money.

So jump from trying to make money by playing the lottery, to serious thinking, planning and knowing what you’re going to achieve. Not just shooting without aiming, you’ll get more results and faster while avoiding silly mistakes. Planning itself, while you’re doing it, especially with mind maps you can pin point what it is you can do better, or you can avoid…

So take search engine optimization as one point on the map that you have to follow to get results. This is simple stuff, it can tell you why optimizing for the keyword food is wrong! Why optimizing for the keyword cars is wrong! Why starting seo later not now is wrong! And other simple things like these that can make big differences.

Behind The Scenes Top Secret SEO Strategy

If you are new to SEO, you eagerly wish to know how to improve your search engine rankings. Like most other webmasters, you check your rankings and do everything you can to learn SEO…

However here is an important lesson, not just another theory or something technical. This is like going behind the scenes of Google. Ever asked yourself the question, but why do some websites rank on top and others rank on the last page.

The rate at which your rankings improve more towards the number one position, depends on several factors.

Mainly, the more backlinks you get and the faster you get them, the better. The more often you use the anchor text in the backlinks, the better. But here is more detail about what this all means.

Getting backlinks faster means get some everyday, no holidays. Take note of the time available you have and you should spend all the time you can on getting backlinks.

The more you get the better means, the quantity but also the quality. You do not want to get backlinks from blog comments, which are useless since most use the nofollow tag.

You do not need to check where you rank every day. First of all Google does not like it. They see the same searches everyday from the same ip address. That is strange. When your website appears in Google, somewhere in the last pages for the first time, same thing happens like when you get indexed for the first time.

Your rankings will come and go. Sometimes you see your website on let us say page fifty, and next day you cannot. But then again, the following day you see it back at fifty. Until you have a solid base of backlinks this will happen.

Why does this happen?

Google does not rank websites so fast, because they want to make sure that the backlinks you have did not happen by chance. They want the best websites, means also those that
constantly get backlinks.

That is the reason why it is important to get backlinks daily, because Google is looking for those websites, that are getting constant links.

When you have a brand new website, your site may appear in the index after few days, but until you get a solid base of backlinks it will come and go out of the index. Again backlinks determine if your site will or not get indexed. Once you have a solid base of backlinks, which means a good number of them, Google simple indexes your website completely. You will not come and go anymore.

Search engine optimization strategies have a significant meaning behind them. Mainly these strategies help you give search engines what they are looking for. SE, search engines look for specific factors in websites. What you do when doing seo is basically creating the factors search engines want.

So the top secret seo strategy is simple knowing what search engines are looking for to rank high certain websites instead of others. Then giving them when they need. Sounds very simple.

Remember to keep this in mind when doing seo, because if you know where you are going and what search engines look for you have an advantage. Most webmasters do not know why they are ranked on the last page instead of the first page. But if they knew, then that alone should motivate them, knowing they are following the right road to the top of the search engine results.