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How To Get Million Dollar Product Ideas From
TV
This is something that most people will find easy to do, since many alraedy watch a lot TV.
From
TV you can discover which are the hot topics. Have you ever noticed
that all hot topics on TV will also become hot on the Internet?
So
your goal is to find what talk shows are talking about or what is hot
on the news. That thing can be a killer product idea. With a bit of
research you will then be able to come up with a way to create a
product. The advantage is that you already know there is a huge demand
for it, since it is a hot subject.
(This is a great way to start creating a product while you are optimizing your website to improve search engine rankings)
Creating the product itself
is another story, but TV is helpful to find product creation ideas.
There are some shows which feature stories. You can grab ideas from
those stories themselves. The good thing is that if these shows feature
these stories there must be a great demand for them already. Otherwise
the shows feature something else. After all they want to give their
audience what they are looking for. It is like these shows are doing
the market research for you.
For example, if the story is about
a man who lost 20 kilos in a month, you know there is great demand for
weight loss related products. Your next step would be to start finding
out what product to create. You need to love the subject or else it
will be very hard to create the product itself.
Once you find that hot product idea, how do you go about creating the product itself?
You do not need to become an expert in any of these topics to create the product, but simple interview experts.
From
TV you can also learn how interviewers ask their questions. Even by
listening to radio interviews. Well you can even use the Internet as
well, there are many videos doing some sort of interviews. This is
great way to learn how to ask questions during an interview if you plan
to interview an expert.
Interviewing experts about something
is a great idea to create a hot product, which sells well as a bonus.
Interviews do not sell well as main products however.
So TV also
helps you to improve your interviewing skills. See how the interviewer
does everything they can to get the expert to reveal all his secrets
and answer in great detailed.
That is what you want from the expert you interview.
With
experts, you can hire more than one like for example five, and if you
spend an hour with each one, that is five hours of hot material. You
can turn that interview into an ebook product and it becomes a monster
ebook, like 200 pages. The other good thing is you did not have to do
research yourself.
Another option you have is to do the research
yourself. You can join forums, newsgroups and ezines on the topic to
see what problems these people are having. Your product has to be the
solution to some of the biggest problems they have. You get to know
your customers inside out so you can create the product exactly to
solve their problems.
If for example the hot topic was spam,
then you can create several different types of products. An ebook
explaining what is spam, another one how to prevent it, a software to
block spam and the list can go on and on if you know well what the
problems are.
The good news is you can keep watching TV, but
look out for product ideas you can turn into million dollar products.
Keep your eyes and ears opened.
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