First of all, remember that you should not spend a lot of time on product creation. Spend most of your time in marketing it.
Here is step by step a tested method to create a hot ebook product. Product creation costs are zero.
First of all find some 10 experts in a particular niche you are
familiar with. This niche has to be something you love. This is not how
to find a niche article, but let just say you need to pick up something
you are familiar with.
Where do you find the experts?
Experts can be authors of several articles. Check in popular article
directories, try to find the best authors, which have the best
articles. See user ratings or any comments if possible to judge who are
the best.
Then contact each one of them. You can do this by any way you can,
usually by emailing them, even though using the phone is the best
option always. It is more personal. Since not all of them will reply,
it is a good idea to contact more than ten. The recommended number is
twenty.
What do you tell them in your email?
Tell them you want to use
their articles in an ebook you are creating. Let them know they will
get free traffic by placing their website URL at the bottom of the
ebook. You can put a section in the bottom called sponsors then.
Everyone wants free traffic, so most of them will accept your deal.
What you do then is ask them for one article, which they will not post
anywhere else. It will be exclusively for you, and your ebook because
you will put these articles in your ebook.
Experts will write for you a chapter of an ebook each, which
accumulates into a massive ebook filled with 10 chapters created by
experts.
You have to make a bit of research though before contacting the
experts. You need to give them a unique topic each that they will write
on. So every expert creates something unique for you.
You need to carefully check
out the niche you are in, and create the ebook around one specific
topic. If you are in the Internet marketing niche, create one ebook
around seo, ppc or list building and not about internet marketing.
Pick then topics in the niche, like the ten most asked questions and
the experts provide you with the content. Your goal is to make the
ebook helpful.
When you are done researching for topics, ask yourself the question.
With this content will customers benefit and is it neat? It does not
have to reveal some ancient secrets, but it has to be neat, so at least
who purchases your copy gets value out of it.
However remember do not spend a ton of time researching, just enough to
create a decent ebook. If you are totally new, until you start getting
how things work, you need to move on and not get stuck. This is a great
way for you to start discovering how to make business online.
You can always update your ebook then, if people like it but they need
more. You can ask for reviews in forums, you can even turn it into an
audio product later on. To do that you can simple contact again the
experts, this time you interview them by phone. Interview products do
not sell well as a main product, but they are great as bonuses. So you
can give the audio product as a bonus along with your ebook.
So always consider starting doing something so you get things moving.
That is how you learn by exploring. Keep everything in moderation, do
not put too much time into researching or too much time into finding
the experts. Moving on is the key.